Since becoming the world’s first broker to offer the ability to trade Forex and Binary Options from the same MetaTrader 4 (MT4) trading account, Vantage FX has been experiencing rapid growth in both categories.
The financial services provider has been offering Binary Options trading since 2012 but recent months have seen a surge in local awareness and activity. Antony Goddard, Managing Director of Vantage FX, says “Binary Options are undoubtedly a growth area for financial trading in Australia — the last quarter saw Vantage FX quadruple our volume of binary trades.”
Because Vantage FX clients can do their Forex and Binary Option trading via a single MT4 account, the rise of Binary Option trading has led to a simultaneous increase in Forex trading. Vantage FX’s parent company Enfinium has recorded a turnover of more than 16 billion for the period May to June 2013, following a 41% increase in Vantage FX’s retail forex trading volume. But Goddard believes that figure can also be linked somewhat to the development of trading platforms with wider, less traditional, user appeal.
“Traders want their trading platforms to fit with their technology set,” he says. “For example, we knew that Mac users didn’t want to use the PC version of MT4, so Vantage FX became one of the few traders to develop MT4 specifically for Mac. We’ve also developed mobile platforms specifically for mobile devices and launched FX Copy for online social trading.”
As well as developing trading platforms, Vantage FX is providing free resources to help people learn the basics of trading. Says Goddard, “We realise that many people in the local market may be unfamiliar with Binary Options and, to a degree, Forex trading. That’s why we’ve added an Education section to the Vantage FX website where anyone can access our free tutorials and infographics to learn about how trading works. We also offer free demo accounts where users get $20,000 of virtual funds to get hands-on practice in a risk-free environment.”
“We want to show that, once you understand the basics, trading can be for everyone.”
For more information
Contact: Natalie German
Phone: +61 1300 945 517
Email: [email protected]
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